My first comeback experience for the South Korean boy band ATEEZ was for their single Don’t Stop. I gave their music a try thanks to the recommendation of Katie from Steal the Spotlight. What was at the time a random song pick, has become a piece of fashion inspiration that I could watch on repeat and my journey to becoming a new member of Atiny.
Ateez debuted on October 24, 2018, with the song ‘Pirate King’ and incorporated the pirate aesthetic into their lightstick, insignias, and this video, ‘Don’t Stop’. I love the pirate aesthetic, with The Pirates of the Caribbean series being one of my favorites for costume design. In the music video ‘Don’t Stop’ the pirate aesthetic is mixed with an Ocean’s Eleven style heist framework making this a perfect match for me!
Pirates on a Quest for Redemption
The scene begins with a beaten and bruised Mingi being thrown from a car that later blows up. Cut to Hongjoong, seated at a grand piano in a pirate-esque coat with a compass insignia looking at a pirate ship model, with the implication of loss and frustration.


In the shadow of night, we meet Seonghwa, Jongho, Yeosang, and Yunho as they break into a pawn shop. This is no ordinary pawn shop but one containing a pirate-style sword and a skull. In pure Ocean’s Eleven style, they break into the vault of I assume the guys who took Mingi to retrieve the title for their pirate ship. I believe Yunho wears the jacket with a skeleton motif, evoking to me the skull and crossbones of a pirate flag but also the ghost pirates of ‘The Curse of the Black Pearl.’



Meanwhile, Wooyoung and San try to take the baddies in a rigged poker game for their spyglass.



Things begin to turn, from the ashes of the blown-up car, Mingi finds a compass that matches the patch on Hongjoong’s coat.
In a fit of despair, Hongjoong, aka the Captain, throws an oil lantern off the piano he stands on, next to the pirate ship, and it looks as though he is going down with the ship in a sea of fire. It’s a visually stunning image. Instead, he throws the small pirate ship into the flames that have consumed the piano. The ship shatters, sending an ember upwards into his eye. In spite of the destruction, within the flames and remains of the tiny ship, a skeleton key is seen at the feet of Hongjoong.


The video culminates with Mingi being picked up by Seonghwa, Jongho, Yeosang, and Yunho in an armored car with a pirate king hood ornament reminiscent of the siren on the bow of a pirate ship. San and Wooyoung, winners of the game go to claim their prize but not before the gang seizes the spyglass. At this moment the armored car erupts through the wall to save San and Wooyoung.
When we see Hoongjoong next, he takes his full form as the pirate king with an eye patch. He stumbles down an empty road, in the distance from where he came smoke billows upward. As darkness falls, the crew reunites with Hongjoong to reveal their bounty – the compass, the title to the ship, the looking glass, and a bag full of cash. The video ends with all eight members, changed to pirate-inspired garb, walking towards the camera, past the camera, in search of something bigger. In the distance we see beached on a desert dune, the stern of their pirate ship.

The Fashion is Rich in Details
There are a lot of looks I would like to recreate from this video. By far the standout piece for me is the yellow plaid pants with faux skirt worn by Mingi. They are like punk plaid pants mixed with a kilt in the best way possible. I hope to figure out the pattern someday so that I can sew my own version. Seriously, why is this not a style seen on the runway or the street? It’s such a versatile statement piece.
The lapels, length, and overall cut of Hongjoong’s pirate coat is such a classic outerwear silhouette but with the twist of the graphic print and edgy styling, it looks like a brand-new kind of coat. Because of how much work goes into the tailoring process of making an outerwear garment I love seeing how the right styling can make a piece even more wearable.
San’s sweater with the axe motif and color-blocked sleeves is one of the most unique sweaters I have seen. I hope as my knitting skills improve I can attempt to make a sweater using the techniques and make my own version of his look at the poker game.
Yunho’s skeleton-inspired letterman jacket would be such a great thrift flip. As a girl who grew up with the Pirates of the Caribbean franchise and the “rawr” aesthetic of ‘scene’ being quite popular in my teen years, I have an appreciation for skulls. I even have an Alexander McQueen skull scarf that I think would fit perfectly in the music video.


San and Wooyoung’s final looks of the video shine for me as the pirate core aesthetic has emerged in 2022/2023. It is such a clean and modern interpretation of the romanticized pirate style this aesthetic celebrates. San’s vest to me evokes those little details of the Spanish galleon. The vertical lacing looks like bones from a Jolly Roger flag. The criss-cross lacing evokes the stays and early corsetry of the pirate era and the rigging of the sails.
Wooyoung’s half vest looks like a piece of armor, reminiscent of a holster, but it also bridges the gap between East Asian pirates and Western pirates of the Atlantic. The lacing on his shoulder adds the subtle detail of the classic men’s shirt of the period worn by Western pirates. I also enjoy the contrast of the white shirt, like a sail, and the black of the half vest, like the black flag being raised for an attack.
All in all, I love the fantasy of this music video. Fashion and music can bring out the best in each other when there is a clear vision. The stylist for Ateez continually inspires me to push my own style further and excites me for the day when I can construct garments with the level of care that is seen on the band members.
