Unrelatabilty and 2025 Holiday Campaigns

I had plans originally to write about Ralph Lauren Christmas on its own, but then I saw two advertisements, one from local brand Steel City and another from Banana Republic, so bizarre that I knew I would be here. Hopefully not ranting too much, for the goal of this discussion for me is to think more deeply about the subtle oddities in my culture, I see weaving themselves in, like they are normal. Overconsumption, cultural appropriation, and the cosplay of wealth.

Banana Republic’s Holiday Edit

So what does fippery have to do with it? Fippery is another word for ostentatious; it’s showy. Frivility in dress or style. I also find the attitudes of these two brands, and I do want to write about exactly that. Banana Republic has always been in my mind, a bit ridiculous. But with every re-watch of Seinfeld, I see J. Peterman in Banana Republic’s threads, but their recent holiday commercial pushed me over the edge. They are that nonsense.

The holiday commercial is set in Ireland, County Cork, and I know I haven’t been to Ireland in 20 years, but dang, nothing about this commercial felt authentic. They play a cover of “Linger” from the Cranberries over the holiday scene in a pub, wandering around the town, finding a telephone booth with Irish Gaelic on the sign. They are all wearing vaguely Irish clothing, but really it looks like cast walked through a Premium Outlets on their way to Castletownshend, Cork. There are lovely Irish Christmas songs and many other songs by Irish bands that would have captured the spirit of the season better than a breakup song. No shade to the Cranberries, I love them. There were better Cranberries songs to pick. Personally, I would have looked at Dreams, Ode to My Family, and I Can’t Be With You to capture the nostalgia of the season with a non-traditional song.

Moving beyond the music, there was nothing really Irish about this ad. We barely see the town, we barely see the people, or the ancient beauty of Ireland. Think about movies such a Waking Ned Devine or Banshees of Inisherin – the landscape is a character, so is the music, and community. Ireland felt warm, not in temperature, but in the warmth of the people. The land feels like there is magic just under the surface, an imagination unbreakable, and a spirit that carries the culmination of all those who came before in an essence that makes you want to know more. The sweaters are intricate, made with the intention of preserving heritage crafts. Just take a look at Banana Republic’s holiday page compared to Blarney Woolen Mills, which is based in County Cork! The source material was right there. I guess what I am trying to say is obvious: Banana Republic’s collection is the fast fashion version of Irish style, don’t fall for it, no matter how they try to sell you on the “luxury” of it all. Now, what really bugged me about this ad was, in my opinion, the cultural appropriation of it all.

There is a fairisle sweater in this Irish collection, which is actually a Scottish heritage craft from the Shetlands. This sweater contains wool from Italy, being sold as an Irish-inspired sweater. You couldn’t even use Irish wool? Or include iconic Aran sweaters? Fisherman sweaters like the iconic one from When Harry Met Sally? The Donegal Wool sweater and sweater vest, straight up annoy me because these are again Italian wool. There is a wonderful mill in Donegal called McNutt that could have supplied true, authentic craftsmanship. We still have our clothing pieces from this store and Blarney Woolen Mills, 20 years later. I don’t like Ireland, which has been used for centuries, been the butt of the joke for centuries, being used again to peddle some lackluster clothes.

Gap, Inc. is a huge brand; they should have invested in sustainable Irish materials and supported the local Irish economy by using Irish craftspeople to create this collection. But just like J. Peterman, they come and see, then they steal other cultures’ designs to make a quick buck from subpar clothing. Look at the prices! The Banana Republic sweaters, made in Italy with Italian wool, versus the Blarney Woolen Mills sweaters made in Ireland from Irish wool, both made from merino wool, too. Local is better. Also, look at the craftsmanship of the Blarney sweaters; those cables are stunning and also affordable. Shame on you, Gap!

Steel City, What Are You Doing?

Actually, to quote the Big Fat Quiz Show, “You slag!” Steel City is a brand no one outside of the Pittsburgh area will know about, and that’s okay. Small businesses are great, and when this brand first started, they were cool. Their claim to fame was hyper-local graphic tees of beloved cultural things such as Turners Tea, the Stillers (aka the Steelers), Kennywood, Mr. Rogers, the Pens (Pittsburgh Penguins), and nostalgia. Over time, though they have expanded, which is great, creeping out to the suburbs of Cranberry and Ross Park Mall, and that is where things have taken a bizarre turn. In 2022, I went to their location in Cranberry Township and was appalled by how tissue-paper-thin the new items were. We had bought pierogi and Potato Patch shirts, which were of great quality, but the new stuff was off. The prices, quite higher than before, and I was no longer interested in their stuff.

But as targeted ads go, I keep seeing their stuff everywhere, and it has gone in some random places. There was a motorcycle and a desert aesthetic to their pieces now? Okay, odd. Neither of these things has anything to do with Pittsburgh. I guess the name is the only connection? Next, I got ads for quiet luxury workwear pieces, the local graphic tees, now behind a t-shirt club paywall. It felt soulless, and I was incredibly disappointed. I thought in the beginning maybe they were going to make the items in Pittsburgh, but they are made overseas. This morning, though, I got an ad that straight up felt out of touch.

Seriously? In this economy? With the amount of destruction the fashion industry creates on our planet? Honestly, Steel City, what the flipping heck are you doing? This brand is neither relatable nor cool anymore. Wasteful consumption is not in style, no matter what the internet says.

Ralph Lauren Christmas

Now, Ralph Lauren isn’t promoting this; this is just a TikTok trend, and I just wanted to drop my two cents. I’ve spent the last five years chasing the nostalgia of old Christmas, Christmas before everything hurt. Before people died. When I was a kid, things were simple. No matter how much you spend, decorate, chase – this aesthetic is not going to fix what is broken in your heart. I encourage you to seek out authenticity this Christmas. Volunteer time at shelters, donate supplies, check on neighbors. Call those friends or those family members you haven’t seen in so long and connect once again. The Home Alone house is stunning, but remember, what brings the true Christmas spirit is the relationships reconciled for the Old Man and Kevin on Christmas morning. People over things, always.

Happy Halloween or Samhain?

As a kid I carved pumpkins, as I mentioned in my jack-o-lantern pants posts, many moons ago. But as an adult, who has spent many years diving into history, the specifically Irish history of my ancestors, I have found myself switching to a new tradition. Turnips.

The turnip was the orignal carving vegetable for the original halloween, samhain in gaelic. Irish culture gave the traditions of halloween to the British colonizers and Irish immigrants took the traditions with them to America. Trick or treating, costumes, jack-o-lanterns carved pumpkins are all adopted from this key festival of ancient Ireland.

Samhain was a two day celebration. A bit like new year, a bit like day of the dead, and a time when the division between the spirit realm and earthly realm became thin. Fires lit the dark night, masks were worn and turnips carved to warn off evil spirits. The dead could return for a visit and it was unsettling. The world could end, if the gods were not placated.

Of course all this uncertainty is part of the human life and how we make sense of the changing seasons and our unpredictable world. I think its fascinating how they processed these uncertainties in a feast day, abd found ways to distract themselves in the darkness of short days and impending winter. Along with the othet traditions mentioned there was divination and superstitions, like predicting future outcomes with cabbages, or just games of chance, such as finding a small trinket in your slice of pie.

How does the macabre play role in Samhain and why do we have such traditions as graveyards and ghosts? It was a part of the ancient Samhain traditons to visit burial places, make offerings to the dead, and even eat in silence. Of course, while leaving a place at the table for a lost loved one or other spirits that may roam.

There is also a darkness to this festival, and layers to how far things are taken due to beliefs. This is where I stop feeling comfortable, when it gets into the druid roots. It could be quite a sinister feeling ritual, and the druids, well I had to pause my Udal Cuain research because this druid pagan chapter of culture is too dark for me. Any religion that practice human sacrifices is a no for me dawg.

But if you would like to learn more about the lighter and in my opinion, more fascinating parts of Samhain I highly recommend checking out the Ulster Folk Museum’s website.

Happy Halloween!

#77 – Giant’s Causeway

I’m currently watching the newest season of The Great British Bake Off, and it is bringing back wonderful memories from my childhood, thanks to one special contestant – Iain Ross. Iain is from Belfast, Northern Ireland, and his Irish charm reminds me of my trip to Ireland as a kid. He reminds me of the people I met, including my family members who live in County Antrim. He reminds me of my grandma, Florence, and my Gormley family tree. But I also remember the wonder of exploring this place called Ireland (and Northern Ireland) as an 8-year-old kid, who heard the legends of the places we saw, and found the stories truly magical.

Now, for political reasons, I wasn’t able to see Belfast due to some tensions around Orangemen’s Day. But there were lots of other cities and sites were got to see. There were stories of Dunluce Castle’s kitchen falling into the sea during a party. That was probably true. There are the ruins of tall towers, made to hide in safety from Viking raids, and also historical. But then there were the stories that lean into the fantastical, like the story of Finn MacCool and the Giant’s Causeway.

I had forgotten about the magical origin story of Giant’s Causeway until Iain turned the story into a pastry sculpture for the showstopper round. Finn MacCool, also known as Fionn ma Cumhaill in Gaelic, led a band of mythical warriors called the Fianna. Now, a giant Finn was in a rivalry with another giant in Scotland called Benandonner. To reach him, Finn created the causeway on the coast of County Antrim, which faces Scotland’s coast across the Irish Sea. When Finn saw how big Benandonner, standing in the distance across the sea, Finn decided this might not be a wise idea. Instead, Finn fled to his house, where he hatched a clever plan. He asked his wife Oonagh, to help him hide himself under a blanket, to disguise himself as a baby. Benandonner passed across the sea on the causeway, determined to settle the fight with Finn. He knocked on the door, but instead of Finn, he was greeted by Oonagh and a rather large sleeping baby, which Oonagh introduced as her son, Oisin. This terrified Benandonner. What could his father look like if this were the size of the baby? Benandonner fled back to Scotland, thwarted by the cleverness of Finn MacCool. In his haste, Benandonner ripped up the Causeway so that remnants only remain on the coast of Antrim, at the Giant’s Causeway site, and on the Scottish island of Staffa at the Fingal’s Cave site.

We know now that the hexagonal basalt rocks are evidence of volcanic eruptions that formed the Causeway in Ireland, but isn’t the creativity of my ancestors better? This story is one of my favorites. I may have been able to see through Santa Claus, but this filled me with the possibilities of a land where giants and magic roamed, and it filled me with a sense of wonder to exist in this place of extraordinary things. That’s what I began to explore in Udal Cuain and what continues to bring me back to Halloween every year – Samhain. The original celebration from Ireland.

Have you ever been to Giant’s Causeway? Did you know about the myth, and what do you think of it?

Sources:

https://giantscauseway.ccght.org/history-and-folklore/

https://giantscauseway.ccght.org/geology/

CCGHT’s Mythological Landscape of the Glens of Antrim publication

#74 – Ain’t That Just the Way

So this week started off amazing. My mom and I began finding a healthy way forward, for real this time. Nothing shoved under the rug to deal with later. No festering. No harsh talk, instead patience, love, realness. It was truly an answer to prayer that I learned, required me to put into action what I was feeling.

I journaled all my raw feelings, and sat with what these words on paper showed me – I wanted more. I wanted realness, and nothing less. We each reaches this point at the same time, and it got better. Over last week, it got much better. Kinder. I even spent time with her on Sunday.

Monday morning though, life decided things were too good. Our family dog, Sully, became extremely sick. He had been dealing with some health issues over the past year, but it fell apart over night. He died on Tuesday. I am heartbroken, but crying together with my mom instead of on own like we did for other big losses.

I think the most challenging part of losing a pet is that sense of home you associate with them. He was my safe place for 14 years, all of my adulthood so far, and his steady love will always be missed.

Have you lost a pet? What helped you heal? I’m going to try to get back on track with writing next week, but yeah, life just keeps getting weirder, everyday.

Trying Libby for the First Time

I recently joined a library again and it feels great. Going to the Meadville Public Library was a staple of our time as residents. Saying goodbye to those endless shelves, antique architecture, and Stars Hollow view of the gazebo from the sweeping windows was a precious gem I took for granted. When we moved to my current town, we checked out the new library and were underwhelmed from both the location – under the borough building – to the sparse and watered down collection. With current attack on public libraries by the big oaf and his minions, we decided to look around for a better option and we found it in a neighboring town.

With library card in hand, I downloaded an app my friend recommended – Libby. It’s a new to me digital book, digital magazine, and audiobook loaning platform that reminded me of audible but better, because its free. We briefly had an audible subscription to fill the void and it was a blast, except for the price. There was also a gatekeeping aspect to it, all these amazing audiobooks are here to change your life – now pay up. 🤨

Although with Libby, there are wait times, I deeply enjoyed my first listen. I chose ‘The Cousins’ by Karen M. McManus. I had started her book ‘One of Us is Lying’ back in 2021 and returned it before I could finish, but I liked her writing style. Since this title was checked out I went with her stand alone novel, for its mysterious yet Gossip Girl- esque plot.

The audio was smooth, with four different narrators that felt more like I was listening to a play than a book. It was atmospheric and enveloping. Listening to a book is my favorite way to craft. It keeps me engaged and off my phone.

What I have discovered since finishing ‘The Cousins’ is the magazine section which offers Marie Claire Korea, Vogue Japan, and several new Korean and Japanese fashion magazines I’ve never seen before. These are the editions I’ve seen my favorite bands featured in but have no way to interact with unless I wanted to pay $50 for an issue sold secondhand. All for free because of the library and the Libby app. I am delighted! 😄

To Write, You Must Read

To write, you must read. Simple right? Like any skill, it requires building those muscles, learning from example, immersion in a new concept, but as I started to brainstorm a new novel project, my tank was empty. I had concepts, settings, character types, but the world building through dialogue and metaphor…it was pretty bland. Not what I expected!

When I began work on Udal Cuain in the summer of 2016, the story poured out of my mind. I had to carry a notebook around, for the small pieces of plot, personality, and setting I found welling up throughout my day. Names were easy to determine, as well as the dramatic conflicts. Why does it feel so different? Well, I remembered something when I picked up Six Crimson Cranes by Elizabeth Lim – to be a good writer, you must read other stories. In 2016, I wasn’t sewing, knitting, or gardening; I was reading in my spare time. I was still watching movies and TV shows regularly, instead of how I spend my time now watching far too many YouTube videos.

Although I have read a lot of books, it’s past tense. I have not been a consistent reader for years now. Honestly, since 2021, my reading has dropped off. We moved from a town with an incredible library to a borough with a library that is so underwhelming, and on the verge of losing its funding, that I have not been reading new things, nor have I discovered new authors. I have a few books on my TBR list, books that I have bought with the intention of reading, but instead have become bookshelf decor. It’s disappointing.

I used to have a Kindle, where I would buy books on sale for $2.99, sometimes splurging on a full-price one if it was intriguing enough. I would borrow a book a month, and browse the free section for something fun to pass the time. A book I remember finding on a sale that became an absolute favorite of mine was ‘The Shadowy Horses’ by Susanna Kearsley. I found this book initially in high school, reading it before work and during breaks at my summer job. I found Susanna Kearsley again, books upon books of her work at my local library in Meadville. They had a fantastic selection, with a monthly rotation of featured books and new authors. This is how I found Elizabeth Lim – her debut novel, ‘Spin the Dawn’, was a featured YA selection with a stunning cover that drew me in.

I miss the rotation of books and the lack of consumerism. The books were picked by the librarians, books that I could borrow and return with the option of buying. Now, if I want to find something new, the best affordable option is Thrift Books, but it lacks the in-person ambience of a library. Kindle helped me find some great twisty thrillers during the time that the mid-2010s. Remember when Gone Girl, Girl on the Train, The Wife Between Us, and An Anonymous Girl? I used to love these twisty books. There was a fantastic emergence of fantasy around this time, too. I remember finding endless YA fantasy series on my library shelves – I miss that time in my life, diving from adventure to the next. A good story connects us, inspires us. I forgot how important it is to be immersed in stories to be a good storyteller.

So I have picked up reading again. I am forcing myself to put down my projects, and the Animal Crossing, which I didn’t play before when I was reading often, and to read again. It’s going okay. The moments I give myself to sit and read are magical, like I remember, and I think I’ve already had better ideas since reading again. I wish I had kept a list of the books I read in the 2010s; it’s a bit of a blur. Maybe, with a little research, I can find them again and share my favorites with you?

I hope you are enjoying your summer (or winter if you live in the southern hemisphere) and that you have a good story to escape into today. Thanks for checking out my corner of the internet today. I hope to see you again. ❤

Individuals Without Individuality

What does it mean to be an individual? Are you a person? A sum among parts? An island? A unique person, maybe? What does it mean to do things individually? What does individuality mean to an individual? I really wish this word, and its forms, weren’t so tricky to spell with my slightly dyslexic mind (not formally diagnosed, but it runs in the family). It’s a lot to digest, but this has probably been stewing in my mind for the past year, waiting for me to plate it up.

My culture is incredibly individualistic, and this is expressed in good ways and bad. One good way is that my country is a land of immigrants and indigenous people, meaning there are voices, ideas, and ways of doing things. But when there are people, there are forces of wanting to fit in, wanting to control and suppress, and prescribed ideas of the “best” way. I think this has been at the forefront of my mind because I see a vast amount of content being shared online saying originality is dead, or personal style has been killed by the algorithm. We are all core-ified or aesthetically boxed in, and social media has commodified subcultures. But it’s the internet, critiquing the internet, so we’re of course using broad, and extreme brushstrokes here.

Where my mind has drifted to is the sameness. I see people online discussing the boringness of everything from movies to the same cosmetic procedures, the bland landscape of interior design, and starter pack cliches for “types” of women. There is a sea of Petite Knit patterns, a galaxy of Marvel media that repeat the same formula, reboot television, and romantic tropes pushed by publishers and BookTok to make everything fit nicely in the digital marketing ecosystem. Then we fall into nostalgia, like recession pop, which I found myself listening to the other day, reminiscing about my first summer as a member of Geneva’s painting crew in 2010. Thinking about how different life was before I even had a Facebook.

What we talked about and the memories I made with the women and men of my team were tangible, not digital. We discovered what we liked based on environmental forces, like books assigned in school, books suggested by a friend, etc. Music was discovered and shared by radio play, recommendations from others, and shared playlists that your friend curated, not the music streaming platform or the algorithm. I thought a bit less about my appearance, I mean, in adolescence, you are quite aware, but not as much as the smartphone era has brought attention to the physical image of ourselves. I had fewer pictures, grainier pictures, but more memories. Strong memories are tied to tangible things, like songs, food, books, buildings, and movies. We were all very different from each other, yet we could find commonality, and this is where the gears in my mind started turning.

We were part of a group, but had individuality. Yet, nowadays I feel more like I’m in a void, of no commonality, except for how everyone is into the same things, and wears the same clothes, yet we are not connected, communicating, nor would I even consider that despite our shared things we are on a team or part of a community. It’s hollow.

I think we are missing the point of life. We are not working towards something together. We are not part of communities. We are part of aesthetics. We have become fans not of art or sport but of corporations like Target, Lululemon, Sephora, Stanley, and Tesla. Well, probably not Tesla anymore. Target is also being boycotted, so…anyways. Apple, Alo, Rhode, Kate Spade, Trader Joe’s, Labubu. That’s more 2025, phew. Why are we stanning companies? Why are we considering shopping for a hobby? This is not a way to connect; it is a way to consume and drown in stuff instead of substance. Our roots are becoming so shallow, and our debt is vast; we are plants choked out by the weeds of hyper-individualism. We have let originality become a thing achieved not by character formation and real-life community, but by the path of purchase. Purchases for ourselves. It snuck in so fast, I didn’t realize how the art of gift giving has become a self-care checklist. Yikes! It wasn’t until playing Stardew Valley and Animal Crossing: New Horizons that I was struck by how topsy-turvy my own culture has become. Our priorities are whack, and I believe it has made us lonely, shells, devoid of individual thought, buying our way to “happiness” because all we think about is our individual needs above all. We have forgotten that humans are fulfilled by the relationships and communities we are rooted in. It’s time to break the spell.

My Spring 2025 Soundtrack

Turning grass into unearthed soil – The Tiller

Chirping – Robins

Battleground – Stray Kids

K.K. Oasis

A cut hitting rock – The Shovel

A trickle of water – The Rain Barrel

Staple Jam – The Upholstery Stapler

Cutting Fiberglass Screen – Utility Knife

Slingshot – Nmixx

Glug Glug – Watering Can

Coughing – Garden Tone

Disgust and Fear – The Big Earthworm

K.K. Adventure

My Place

Stalling on Tall Grass – The Mower

Booms that Shake My House – Tannerite from Reckless Community Members

Ice Cream Cake – Red Velvet

Cinema – Lee Know & Seungmin

Humming and Cool Air – The Window A/C

Shock and Gasp – Acid Reflux in the Middle of the Night

Great British Bake Off Theme

Know About Me – Nmixx

Buzzing of Bees

Mia Pulling on the Carpet – Bunny Teeth

Frustration, Fear, and Worry – Trump’s Non Stop Executive Orders

Autism Awareness Content – Fighting The RFK Jr Ignorance

#71 – Caramel

Luscious, warm, a decadent note that makes a dessert sing in perfect harmony. I used to crave this in candy bars, a Twix, or perhaps a scoop of Bruster’s Chocolate Turtle ice cream.

The Great British Bake Off opened my eyes to Banoffee Pie and the simple luxury of making a caramel without instructions. The process is a beautiful as the finished product. A melting sugar and butter, finished with cream.

The Caramel Macchiato taught me what coffee can do beyond ice cream sundaes and candy confections. It can be comforting, a delight to grab between classes, or an awful first job.

But how does one enjoy something they can not eat? I’ve been stumped on how to recreate this treat since my dairy-free lifestyle began, until I picked up a pint of dairy-free Phish Food from Ben & Jerry’s. It had the marshmallow fluff (which I discovered I could eat again this past winter) and ribbons of soft caramel. Caramel that tasted like the real thing.

I began to search for knowledge on blogs and Reddit until I found a recipe so simple I had to give it a try.

  • 1 can of coconut milk
  • 3/4 cup brown sugar
  • 1/4 tsp kosher salt

It was so simple. Melt the ingredients together on medium-low, then boil and reduce for 20 minutes. Let cool in a glass jar and store in the fridge. I made it last night and it was marvelous!

I found Vanilla Bean Oat Milk ice cream at the store for a sundae, and bam, I was a kid again, making an ice cream sundae with my grandparents on a summer evening.

What is a flavor that takes you home? Is there a food you haven’t had in a while that will comfort you in these trying times? Make it, your inner child will thank you.

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